Explain how would you promote the video that you will produce on the theme "My Family" such that there will be maximum viewership. You can use both traditional (newspaper, magazine, etc) methods or multi-media methods to promote your video. Please explain your choice(s) in detail.
Write at least 100 words and include your name and class at the end of the journal entry.
Wednesday, September 23, 2009
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I will use both traditional and multi-media methods to promote my video. I use traditional methods as they include newspaper,magazines which elderly and middle-age people will read. I use multi-media methods as teenagers nowsaday will not read nwspapers any more and instead, use the computer more. This way I can get people of all ages to view my video.
ReplyDeleteMin Hui (10)
1/2
I wiil use both traditional and multi-media methods to promote our video.Newspapers and magazines are bought and read by many people everyday and our a lot of people will get to know about our video.Teenagers,middle-aged and even kids will often surf the internet as technology is very advanced now.If we use multi-media methods,we wiil be able to get maximum viewership.
ReplyDeleteChua Siew Wen (5) 1/2
I will use both the traditional and multi-media methods to promote my video as different people have different likings. Some people may prefer to read newspapers while others prefer to surf the net.I can also use place advertisements at bus stops so that when people are waiting for the bus, they can look at the advertisements there. We may also hold a meet-and-greet session at shopping centres to promote the video as people of all ages may go there to shop.
ReplyDeleteNg Hui Bing(13)
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I will use both the traditional and multi-media methods to promote my video. I especially choose multi-media methods, putting up on nets, posting on blogs and even making a movie trailer to be put on the television. Nowadays people depends on multi-media more. Example like watching television and using the computer - surfing the net. Normally are people of all ages. I would also choose traditional method because some people do not watch television or use their computer oftenly. They would maybe grab a magazine up and read, so maybe I could put the advertisement about my movie on magazines. It would really help me to promote my movie.
ReplyDeleteWee Yingxian (19)
1-2
I will use both traditional and multi-media method. This kind of video should be promoted to both youngsters, the adults and the elderly. As most of the youngsters and the adults focus on multi-media, so by using multi-media method, it helps to promote the video when this group of people are surfing the net or watching television. Some of the adults and the elderly read the newspaper, so the video will be promoted when they read newspapers.
ReplyDeleteChun Yee (25)
1-2
I will use both the traditional and multi-media methods to promote my video. People now likes to watch television more and teenagers likes surfing the net. For the multi-media methods, i will make my video into a trailer to be put on the television. Some people does not like to watch the telivision and they read the newspaper or the magazines. So i could put an advertisement for my video on newspaaper and magazines.
ReplyDeleteClaudia Choo (04) 1-2
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ReplyDeleteI would choose to use both the traditional and multi-media methods. Now-a-days people rely more on technology to get new information. Hence by promoting our video by multi-media methods, more youngsters and adults will know more about our video. However, some people like the elderly, would rather read the newspapers instead. There are also some OL who would read magazines for entertainment. Hence I would choose to use both traditional and multi-media methods.
ReplyDeleteLow Ciao Lu(11)
1-2
I will use both the traditional and multi-media methods to promote my video. Normally, most elderly and most businessmen will read newspapers or magazines, and so they will be able to know my video and maybe watch it. Multi-media methods are used to promote the video to those teenagers as they will normally surf the net in search of movies or games to play or watch. I can also post an advertisement at those shopping malls that many people will surely go to as housewives or families go shopping during family days. Anyway, there are many ways to advertise a video as long as you can think of a way.
ReplyDeleteLiew Zi Xuan (32) 1-2
I would use every choice available to make sure my video gets maximum viewership, no matter whether it is traditional methods or multimedia methods.
ReplyDeleteUsing both methods, it means that it is confirmed that every person will get to know about the show, through either magazine, posters, advertisements, etc.
For the traditional methods, I will advertise my video on the posters, newspapers, magazines and stuff.
For the multi-media methods, I will advertise the video on ads on the TV and through the net.
This way, many people will get to know about the video, get interested , and watch it.
WEIYANG :D 1-2
i would use all the choices stated above. newspaper is a good choice as people who wake up in the morning might come across this add when they read through the newspaper. TV is also a good choice as many people in Singapore will watch TV and there is a high chance of them catching a glimpse of the add
ReplyDeleteI would put up advertisements on newspapers and magazines. I would also put up commercials on televisions and on radios. By doing it his way everybody will be able to know about my video. Papers will be distributed to everyone's homes, and most people will read the newspaper, so most people will know about the video. For those who do not read the newspaper, they can know about the video through the television, radio or the magazines. People can also know about the video through the paper put on the trays of fast food restaurants when the people buy some food.
ReplyDeleteI would use both traditional and multi-media methods to promote my video.I would want to use traditional methods as there are people who would depend on newspaper for news.When they read the newspaper ,they would notice the movie that I haave promoted.There are people who depend on newspaper for news while there are those who depend the internet or television for news.Especially teenagers who are surfing the net or doing homework, using the computer,they would notice my movie.If the two ways are not useful in promoting the video,I would try to put notice on the noticeboard in the shopping centre and some public places,where the notice would be easily noticed by people.
ReplyDeleteChai Hui Yee (2)
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i will use both methods to promote my video to get maximum viewership.some people will most likely choose to use multi-media methods when given the choice because technology is more advanced and more and more people are using advanced technology to get information.but not all people will use advanced technologies.some people such as he older generation don't.thus, i think that using both methods will be more effective than using only 1 method.
ReplyDeleteshermin(22)
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I would choose to use both multi-media and traditional methods to promote the video. I would use commercials to promote my video and I can use posters or advertisements on newspapers or magazines because a lot of people buy newspapers and magazines almost everyday. This helps to increase the chances of people knowing your video.
ReplyDeleteVivian Ma (12) 1/2
I will use all kinds of advertisment that is still available like newspaper, internet, posters, commercials, banners and flyers.i will do this stuff becausei want the video to be enjoyed by everyone
ReplyDeleteI will use any choice available for use to get maximum viewership. Newspapers and magazines are bought and read by many people everyday and so people would definitely come across my video. Other people like teenagers would surf the net more than reading newspaper or watching TV. Fliers can be passed to people who are passing by any place.
ReplyDeleteCheng Jin Ting (23) 1/2
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteI will use both traditional and multi-media methods to promote my video. I would use commercials on televisions to promote my video or I can put advertisements on newspapers or magazines. Many people, regardless of age, buy newspapers or magazines everyday. It would definitely promote the video and it would increase the chances of people knowing about it.It could also be advertise in the internet and using banners, flyers or posters. Nevertheless, using both methods are more effective than using only one method. Most people would likely choose to use multi-media methods when given the choice because technology is more advanced. But those who se technology often, such as the older generation, will use the more traditional way, for example, buying newspapers. In this way, it will also be able to achieve maximum viewership.
ReplyDeleteCandy Sam (1) 1-2
I would use both traditional (newspaper, magazine, etc) methods or multi-media methods to promote my video. Newspaper and magazines are normally bought by adults, teenagers and elderly. The multi-media is normally use by people who serve the net. Through this way, it allows people of all ages to be able to know of my video through different methods.
ReplyDeleteName: Mabel KOh Xiu Huan (8)
Class: 1-2
*use
ReplyDeleteI will promote the video in the shopping centre by organising activities like some competition that can strengthen the ties between the families so to attract the families who shop at the shopping centre and at the same time promote my video. Then i will give out some goodies bags to the winners of the competition and some souvenirs that would promote my video to the families who participate in the competition. But of course I will first promote this event on the television, newspaper to let the others know about this event so that they will come to join this event and the best time to hold this event will be on Sunday as it is a family day.
ReplyDeleteYueyu (15) 1-2
I would use both traditional and multi-media methods to promote the theme, 'My Family'. I want to use both as it will maximise viewership. This few mediums will appeal to both teenagers and working adults as teenagers are more modern and like to watch the television programmes and surf the internet However, this may not appeal to adults as much as they have to work and may not have time to do these things. However, many working adults read the newspaper as a source of information and this medium of advertisement would appeal to them more. But, it may not be just as effective on teenagers as teenagers generally do not really care about latest happenings in the world, or in finance. I would also create flyers of posters to be given out and posted at public places where many people can be located, such as the MRT station. This idea will then appeal to both the adults and teenagers as many people use public transport to go back home from their workings places or their schools. Therefore i would use both the mediums, multi-media and traditional, so that it would be even more appealing to the public of Singaporeans generally.
ReplyDeleteI will use any choice available to get maximum viewership.For example, we can use the newspapers and magazines to promote my video.Newspapers and magazines are bought and read by many people everyday and so people would definitely come across my video.I would also use multi-media to promote my video.
ReplyDeleteOther people like teenagers would surf the net more than reading newspaper or watching TV. Fliers can be passed to people who are passing by any place.Commercials can also be used to advertise through television to all who prefers watching television programmes.
Erhsiancong(26)1/2
oops. sorry! :P
ReplyDeleteEloise Ho (6) 1/2
I would promote my video using both traditional and multi-media methods to achieve a better viewership as the more you advertise, the more other people would take notice of it and be curious to know what it is about. Newspaper and magazines has a group of people reading it daily to keep up with the latest information and news, when I put up an advertisement there, they can easily spot it. Youngsters nowadays spent more of their time in front of televisions and computers, so it would be effective if I post it on a particular website and on the television. I can also play a trailer of it on the small televisions found in mrt stations and bus. People can watch it while waiting for the train or arriving at their destination.
ReplyDeleteSylvia Gwee(17) 1-2
I think I could use both the traditional and the multi-media methods or advertising my video to archive a higher audience rates as some of the older generation of people prefer reading magazines, newspapers and maybe I could also gives out fliers about my video. On the other hand, I plan to use the multi-media method of advertising on the television, internet, on the MRT stations and trains, buses and last but not least, radio. I purposely use this way of advertising is because lots of the younger generation prefer surfing the net, going to Facebook, Youtube and many other websites. Most of us will watch or listen to the radio regardless of our age so this will be good ways to advertise my video too as our final purpose were to promote the importance of Family and there must be communication between one another. There are thousands of people who take MRT and buses everyday, so while waiting for trains to arrive or waiting to reach to your destination, people will watch the small trailer and they will know about my video.
ReplyDeleteMei Fang(9)
1-2
This comment has been removed by the author.
ReplyDeleteThis comment has been removed by the author.
ReplyDeleteI would use both traditional and and the multi-media methods. The traditional methods are newspapers,magazines and fliers too. Old people and middle aged people would be more interested in reading these so i would be able to attract them through these mediums.
ReplyDeleteThe multi-media methods are television the internet. The televisions include both at home and on the MRT trains and everyone on the MRT train would be able to see the advertisements. Young children or teenagers would be more attracted to these methods as they use the computer more often.
Wu Guoyi(38) 1/2
I think we could use the best of both worlds as there are different types of people who read different kinds of media in the country. I will introduce new kinds of advertisements in the MRT stations and maybe in the form of 3D illusions in shopping centres. I would also use tried-and-tested methods such as flyers and advertisements on the TV. More people are increasing their reliance on the computer and the Internet, and thus taking advantage of these platforms would have more people taking note of the video.
ReplyDeleteI will make use of both. The multi-media methods like advertising through the commercial breaks in television programme will be very useful as we can target different age group of people with the different types of shows.
ReplyDeleteLike if we want to target the youths, we would put it in okto or cartoon network. If we want to target the elderly we would put them on old dramas. Using the traditional method like playing it in newspapers. I would choose to use the newspaper which would be given out free in the MRT stations. It would aim the biggest group of age group.
Brian Tee (36)
This video would be air through advertisements in the television.Most children would use the television during their free time and they would be able to see this video.I would also publish an advertisement regarding this video so that they would know and then they can watch the television to look at the short video regarding family.This method is very efficient as both adults and children would be able to know about this video and we can raise awareness about family issues.When both children and parents look at this video they can reflect and maybe apologies if they know that they had done something wrong in the past and this might help to improve the relationship between parents and their child.
ReplyDeleteteohuiyuh(18)1-2
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ReplyDeleteI think both methods, the multimedia and the traditional methods would be used since both methods would be able to advertise our videos well. Now, many people would use the computer and the internet as we have arrived into the twenty-first century already. Many people like adults and the teenagers would use computer during their free time either is to play games or to do their own other work. The multimedia mehod would come in here. In this kind of situation, the multimedia method of advertising would be very useful. Since there are so many people using the computers and watching the television, I think the multimedia method would be able to attract more people towards my video if I am going to use the multimedia method. I think the people would would be most likely being attracted would be the teenagers since they are more likely the users of computers and the televisions.
ReplyDeleteAnother way would be the traditional way of advertising our video. It involves in the newspapers and the magazines. I have seen many movies that were being advertising using the newspapers. It would also be quite useful since there would be many adults who will be reading the news. They might notice the advertisement that we have posted up. It would be quite useful. Many some teenagers would be reading the newspaper.
Both ways to me are very useful and they must depend whether how we are going to use it and it also depends whether our video would be very attracting and nice to watch
Shaoyang (39) 1-2
ReplyDeleteI would choose to use both traditional and multi-media methods to promote our video. In this modern society, technology is people’s source of information, especially for teenagers and some adults. By promoting our video using multi-media methods, they will get to know about our video by surfing the Internet or watching television. However, some people would rather read newspapers or magazines, especially elders. When they read, they will get to know about our video. These two ways really help us promote our video.
ReplyDeleteNurul Ain(14) 1-2 :]
ReplyDeleteI would use many ways as possible, including newspapers, television, blogs, websites, magazines, etc, to promote my video. However, this might cost a considerable amount of money, which have to be gone through some consideration.
ReplyDeleteI would pick out some of the most effective ways like television and websites. A lot of people nowadays consume the internet and watch television programs. Hence, it would be more wise to put it in these two ways of advertisement/promotion.
This way, we could target a bigger group of people of all ages.
There is a plus point in advertising everything. For this case, the number of viewers would increase if it is good and worth watching. The existence of the video would be probably spread by the word of mouth.
Yin Jia Yi (20) 1-2
I would definitely focus on getting my video to the viewers through the internet, television and magazines as people are mostly consumed by the above these days. I could also advertise my video through websites that enables interaction such as facebook, twitter,... The television is also another good source to advertise my video as it has a wide viewership as the internet. Magazines and newspapers are mostly consumed by the teenagers of our generation.
ReplyDeleteThis 3 in 1 method will probably work because i will be reaching out to a variety of age groups through only 3 ways for 1 message; come and watch my video! :)
charmiane khor (3)
I would promote the videos using any means possible. Using social networking websites such as facebook twitter or as I have already said, any means possible. Also traditional methods like advertisement through newspaper and radio also works but also not to forget spreading through the word of mouth as every single method works regardless of how effective it actually is. For example we can use YouTube to spread our videos. We do know that YouTube actually has over one million views per day so that there would be at least a few views. We can also first send the video link to our friends so that our videos might get spread out though words of mouth. Also when using a traditional method such as magazine. Readers will probably be curios and might decide to watch it out of curiosity so I can say that both traditional and multi-media methods works
ReplyDeletei think that both methods , multimedia and traditional methods are efficient for promoting a video . We can post advertisements on the newspapers or magazines .
ReplyDeleteBy using multimedia ways , it is actually a much more faster way to promote a video . Internet has a good publishing reputation . Just by posting something on sites like Youtube, in just a few hours, there will be quite a lot of viewers already .
Claudia Yip (21)
I will use newspaper, televisions, radio and internet such as blogs or a webpage to promote my video. People like adults or senior citizens will look at newspapers more frequently so they will see the advertisement and bring their whole family to watch this great video on "Family". Many listeners of the radio station will support the video as the DJ helps to promote the video. People of all ages watch television so they will easily notice the advertisement. Internet will allow people of different countries to watch the video which promotes "Family".
ReplyDeleteKoh Jing Xuan(7) 1-2
I may include the use of advertisement as most Singaporeans will stay at home to watch television at night with their family.
ReplyDeleteUsing newspaper might be too outdated so we can use magazine or even having a blog on the net to attract teens who are hanging on the net.
Using radio is a good choice. Most people work in the morning, when there is jam, there is a high possibility for them to on the radio. With a rich description from the broadcaster, they will certainly take a look.
Tjhi Tjung Lieon(37)
1-2
I would use multimedia methods to promote the video as there are higher chances of the family being together when they are watching television or listening to the radio. Our parents always look at the sections that are different to ours as we have different views and interest than others. Moreover, there are fewer chances of the family sitting together reading a newspaper than that of the family watching a comedy on the television. When they are together, it is easier for them to realise that family is very important and that we should treasure and appreciate them for what they have done for us.
ReplyDeleteLiew Yi Hang
31
I would use the television by advertising it by showing some scenes which has a great impact. Thus when viewers see it, they will get interested and they will try and watch it. If they like it, they will tell their friends thru word of mouth thus this creates maximum viewership. Another tool i would use to promote maximum viewership is the radio. The Advertisements will have sound clips thus the clips are played thru the radio and when that happens people will listen to what they are saying rather than to what they are doing. thus thru this they get to know the storyline of it thus they will become more interested.
ReplyDeleteThese are two tools that will promote maxium viewership.
Ilham Bin Jamal (28)
1-2
Jurong Secondary School
I would probably use advertisements to air on the television as people would watch the television almost everyday and thus, it would be easier to let them be aware and the trailer of the video includes alot of sound effects which could attract viewers on tv advertisements, i would probably use only this method as others like putting up posters or giving out flyers would be a waste of time and paper as nowadays, people do not care about such flyers or posters and would probably throw them away and this can cause a greater harm to our precious earth. Newspaper would also be a bad choice as the newspaper do not have colours and the details would not be very clear.
ReplyDeletei would prefer using both methods as teenagers and children prefer surfing the net and watching tv to reading magazines and newpapers . They would find it more interesting on the tv and on the net as the video trailer will have sound effects and moving images. However , elderly and adults would prefer reading magazines and newspapers. They will think that the details in the newspaper are more specific although it has no sound effects or moving images.
ReplyDeleteDarren (34)